Erin Van de Voorde is the CEO of West of Perfection and a highly sought-after Executive and Leadership Coach with over two decades of experience catalyzing growth for leaders, founders, and mission-driven organizations. Her strategic yet deeply human approach is grounded in a multidisciplinary career spanning public policy, project management, and organizational development across sectors including law, education, politics, and nonprofit organizations.
Erin began her career in Washington, D.C., advising on complex policy initiatives before pivoting to leadership development, where she now partners with executives and start-up teams to scale impact, navigate transitions, and lead with clarity. A trusted voice in the entrepreneurial space, she thrives in early-stage environments and brings a builder’s mindset to every engagement. She serves on the Board of Advisors for the Ciocca Center for Principled Entrepreneurship at The Catholic University of America and holds a B.A. in Political Science, along with advanced certifications from top coaching programs including The Life Coach School.
Erin resides in Nashville, Tennessee, is an avid traveler, and enjoys exploring new places with her husband and four adventurous sons.
ERIN
Mary Katherine Wathen is a nationally recognized business consultant, speaker, and coach with 20+ years of experience helping leaders and teams scale with purpose and performance. A former Fortune 50 professional turned entrepreneur, she’s known for her no-excuses, high-impact approach to business and leadership. She holds certifications in The Working Genius, and various coaching certifications.
She is the author of Made For More (2025), a bold and practical guide for working moms who want to lead with clarity at work and at home— without burning out or playing small.
A proud graduate of the University of Kentucky, she earned her degree summa cum laude in Corporate Communications and Political Science, served as Student Body President, and was named UK Homecoming Queen. She also ran Division I cross country for the Wildcats, and finished multiple marathons—a testament to the drive and discipline that still fuels her today.
Today, she lives in Kentucky with her husband Will and their seven children—where she still finds time to run and build businesses.
MARY KATHERINE
Erin Van de Voorde is the CEO of West of Perfection and a highly sought-after Executive and Leadership Coach with over two decades of experience catalyzing growth for leaders, founders, and mission-driven organizations. Her strategic yet deeply human approach is grounded in a multidisciplinary career spanning public policy, project management, and organizational development across sectors including law, education, politics, and nonprofit organizations.
Erin began her career in Washington, D.C., advising on complex policy initiatives before pivoting to leadership development, where she now partners with executives and start-up teams to scale impact, navigate transitions, and lead with clarity. A trusted voice in the entrepreneurial space, she thrives in early-stage environments and brings a builder’s mindset to every engagement. She serves on the Board of Advisors for the Ciocca Center for Principled Entrepreneurship at The Catholic University of America and holds a B.A. in Political Science, along with advanced certifications from top coaching programs including The Life Coach School.
Erin resides in Nashville, Tennessee, is an avid traveler, and enjoys exploring new places with her husband and four adventurous sons.
ERIN
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